Thursday, February 28, 2013

BzzAgant : Buzz for Hire


       Hello everyone today I will talk about the leading social marketing company. They put product in the hands of hundreds of thousands of real consumers and help them share their opinions about them with friends and family via reviews in post, photos and video and more that is a “BzzAgant company”


      BzzAgents discover, try and share popular new products and services and influence big-name brands with their valued feedback.

      Moreover, BzzAgent use the Social media does want to interact with people.According to Dave Balter, He believes that, from the beginning, only a few people to use a network will be expanded to the broader principles of Dave is a member of BzzAgent into one. The fans club or members will be samples to try out and a brief guide about the product. The major issues raised can talk to the other members to talk about it to those around you. Every time you talk about the product. He will report back to BzzAgent points and so on. These reports are sent back to the network that allows the measurement of growth.





Sunday, February 10, 2013

Media Face Challenges in Maintaining “The Well”


   The advertising is the primary source of revenue for nearly all media companies and that is a form of communication for marketing and used to encourage or persuade an audience.

   Moreover, Advertising messages are usually paid for by sponsors and viewed via various traditional media; including mass media such as newspaper, magazines, television commercial, radio advertisement, outdoor advertising or direct mail; or new media such as blogs, websites or text messages.

   In 2005, accounting to several company including energy giant BP and financial services company Morgan Stanley instituted “ad pull” policies for print publications whereby their ads will be pulled from any editions containing objectionable editorial coverage.

   However, the magazines and newspapers are still very much to concern over maintaining the concept of The Wall and ensuring that decisions on the writing, editing, and publishing of story.
  Finally, the advertisers must be work or present story to creative and inspiration when they are present story to consumers or their advertising.

Marketers Head to China


      
     China, officially the people’s republic of China (PRC) is a country in East Asia. It is the world most popular country with a population of over 1.3 billion. However, in after 1979 China has become one of the fastest and growing consumer markets in the world.

     Then, in the 1980 was demand for product such as radios, cameras, motorcycles and TVs. During the ’90 to development product became popular.

     However, over the past five years the demand is increasing for many other product including personal computer, mobile phones, clothing, and fast food.

     Moreover, imported products are extremely popular among consumers when the company also became the first Chinese company to be an official top Olympic sponsor.

     For example, Nike’s strategy was to partner with the National Basketball Association (NBA) that to bring such players as Michael Jordan. Moreover, China is most famous to the star Yao Ming of the Houston Rockets. Nike has extended its sponsors to other sports as well and Nike is a one of company for the extremely product they are successful in marketing of China.


Video News Releases: Promoting the News or Deceptive Advertising?


    
The video news release(VNR) is a video segment made to look like a news report but is instead created by PR firm, advertising agency, marketing firm that provide to shape public opinion, promote commercial product and services.

    Many decades ago, the video news release or VNR has been a tool of public relation that is very popular in the internet and then, the video news releases its tool for present about advertising for business. Therefore, many people interest to see the video news release.

    However, according to the VNR financed by the department of health and human service was aired on a number of local news programs around the country, it was product to promote the new Medicare plan, The creation of the Karen Ryan video was ruled in 2004 to be in violation of federal law by the General  Accounting Office (GAO).

   Therefore, the Federal Communications Commission (FCC) warned television stations that they could be fine for on air news story provided by the government and by companies without disclosing who made them.